Watch: India’s new kit sponsor releases new promo for Team India

The new kit sponsor of the Indian Cricket team, Adidas, recently, released a promo video, marking the start of their partnership with the Indian Cricket Board. In a video shared by the board on its social media, Adidas mentioned the best moments in the history of Indian cricket, including the first World Cup victory under the leadership of Kapil Dev, followed by MS Dhoni, who won 20-20 World Cup in 2007 and ODI World Cup in 2011 as the skipper.

It is to be noted that German athletic apparel and footwear corporation, Adidas has been signed as the new kit sponsor of the Indian Cricket Board. It will replace Kewal Kiran Clothing Ltd, maker of Killer Jeans, which came in as an interim sponsor after the MPL Sports pulled out of a deal midway. Adidas will take charge after May 31st, when Killer Jeans will have its contract expires.

Watch the video here:

Adidas Promo for Indian team 🔥https://t.co/aBMsV6ZJOE

— Johns. (@CricCrazyJohns) May 23, 2023

“I’m pleased to announce Indian Cricket Board’s partnership with @adidas as a kit sponsor. We are committed to growing the game of cricket and could not be more excited to partner with one of the world’s leading sportswear brands. Welcome aboard, @adidas,” Indian Cricket Board’s secretary Jay Shah tweeted on Monday confirming Board’s new partnership with the sporting brand.

India to don Adidas jersey in Test Championship final

Notably, the Indian Cricket Board is also looking for a new primary sponsor as there are the reports that the current sponsor Byjus is also willing to end its contract with the Board before the deadline in November 2023. India are scheduled to host the upcoming ODI World Cup which is likely to begin from October 2023 and the Indian team can be seen donning the jersey with a new sponsor.

It is likely that the Indian players will be seen wearing a new jersey designed by the new kit sponsor Adidas in the upcoming Test Championship Final against Australia. The World’s number one Test team is all set to take on the Aussies for the second edition of the Test Championship, that is scheduled to be played at the Oval in England from June 7th to June 11th.